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'Priceless' (the baby is worth more than the art) - 2004
apologies to Tracey Emin
digital print on Financial Times stocklistings page
In the store cupboard under the stairs in the White Cube gallery hangs a

(i assume hitherto 'unknown') Tracey Emin artwork. Perhaps you would be 

allowed a 'private view' if you asked politely. The artwork comprises a photograph

of Tracey in a dress with some money and a handwritten title across it -

 'Sometimes the dress is worth more than the money'.

The irony of this piece of work hanging on the inside of the door of an

understairs cupboard was not lost on me, so i decided to make a piece of

work myself to see if i could make it into a Jay Jopling cupboard.

The work is shown here, opposite, for the first time. It is a digital print,

42cm x 30cm on a Financial Times stocklistings page.

It will be delivered as a present to Jay Jopling on 7 May 2004 and i will let

you know if I hear whether i have made it into a cupboard.... or the bin

(or been sued for taking unauthorised photographs). 

ps. Tracey/Jay, if you read this, it was simply the combination of the nature 

of the work and it's location that sparked the idea.

The strange case of the 'unknown' Emin and Jay Jopling's
understairs cupboard
Andy Bullock